EXPERTISE
Product Management
Is your product strategy struggling to translate into tangible results? We help your teams structure their vision, prioritize the right initiatives, and systematically manage execution—from strategy to launch.
The finding
Many product teams operate without a clear vision, with roadmaps that are disconnected from business priorities or delivery cycles that drag on due to a lack of rigorous prioritization. The result: investments that struggle to create value and teams that lose focus and motivation. This is precisely where our Product Management Practice comes in.
Our support
Our experts quickly integrate into our clients’ teams to understand their challenges before proposing solutions. We are involved throughout the entire product lifecycle—from defining the vision to managing delivery—by applying the methods and best practices that make all the difference.
What we solve
Is your product vision unclear or not well communicated to the teams?
Together, we develop a clear vision aligned with your business objectives and embed it throughout the organization.
Is it difficult to prioritize and defend your roadmap internally?
We structure your discovery and prioritization process so that every decision is well-founded and clear.
Is your delivery service lacking in consistency or predictability?
We establish the routines, metrics, and processes that make your operations run more smoothly and reliably.
Our professions
Product Manager
Product Ops
Product Coach
Agile Coach
Our expertise
Product strategy
Product Vision
Discovery
Delivery
OKR
Prioritization
Agile rituals
Examples of assignments
As part of the management team of an e-commerce site for electronics and household appliances, a consultant was called in to improve the purchasing and post-purchasing customer experience. Analysis of sales KPIs, NPS, customer service activities and user feedback to define a strategy and roadmap, and proposal of a Discovery methodology.
Working for a customer in the supply chain sector, our team, comprising two Product Managers and a Product Designer, was dedicated to the delivery and discovery of their applications. Our intervention was also aimed at guiding the customer towards a more product-centric approach (frequent delivery, OKR, product vision, design process, post-implementation follow-up).
As part of the Product teams of a player in the sports betting industry, our Product Manager leads a multi-profile team: Tech, QA, Design. He is involved in identifying and prioritizing Product initiatives in the context of the creation of a new Offers platform. He leads the Delivery activity in an environment with strong dependencies between Product squads.
In an agritech startup developing autonomous robots, our Product Manager structured the Product organization to support its ramp-up. The mission began with a co-constructed 3-5-year product vision, which was then translated with the teams. A diagnosis of 20 key themes enabled us to measure product maturity and prioritize 33 concrete recommendations. The intervention laid down the fundamentals: clarification of roles, adoption of OKRs, Definition of Done, framing of tests, structuring of rituals. The result: faster decisions, better coordination, smoother development cycles and enhanced performance.
As part of the digital department of France's leading radio group, our Product Management consultant oversaw the design, implementation and roll-out of a new program schedule management tool for all the group's channels. The mission began with an in-depth Discovery phase (user interviews, benchmarking of other media practices, "make or buy" arbitration), and continued with the definition of a clear Product vision, the elaboration of a structured roadmap, the delivery of an operational MVP, and then the progressive roll-out to each channel.
Within the digital department of France's leading radio group, a consultant led the design, implementation, and rollout of a new program schedule management tool for all of the group's channels. The project began with an in-depth discovery phase (user interviews, benchmarking of other media practices, "make or buy" decision-making), followed by the definition of a clear product vision, the development of a structured roadmap, the delivery of an operational MVP, and then gradual deployment across each channel.
How we work
We always start by gaining a deep understanding of your context and current practices before making any recommendations. There’s no one-size-fits-all testing strategy: every approach is tailored to your risks, your tech stack, and your goals. From strategy to execution, we remain fully committed at every step.
Do you have a Product Management project?
APPROACH 1
Staffing
A consultant who works closely with your product teams to provide targeted expertise and support your goals.
APPROACH 2
Consulting
Support from one or more experts on a strategic or operational issue.
APPROACH 3
Customized workshop / training
A customized workshop from ½ day to 3 days to solve a product problem, generate ideas or raise your teams' awareness of a subject.
Our Practice Leaders
Marion
Paris
Yoann
Toulouse
Hussein
Toulouse
Paris
Toulouse
Bordeaux
"I had the ambition to have an impact in the development of a Product structure and 5 Degrés offered me this opportunity."
Florian, Practice Leader Product Management
"I chose to join 5 Degrés because of its vision of Product Management and its desire to transform companies from the inside."
Frédéric, Product Manager
Product Management: A strategic and user-centered
At 5 Degrés, product management is much more than just a methodology: it’s a culture we embody every day through our product strategy, our cross-functional collaboration, and the tangible value we deliver to you.
Product Management creates impact and brings meaning to your products, as well as to your teams and users. By prioritizing user experience, continuous iteration, and experimentation, our consultants design solutions that precisely meet your needs, while aligning your business objectives with your technical constraints.
A clear product vision aligned with your business needs
Building a solid product vision rests on three inseparable pillars:
Business Challenges
align your product roadmap with your strategic objectives and key results (OKRs).
User needs
gain a deep understanding of their expectations in order to create products that solve their problems.
Technical ambitions and constraints
Leverage technological opportunities while respecting your resources and your ecosystem.
A strong product culture transforms your organization: it breaks down silos, drives organizational change, and fosters collective decision-making. Every team member becomes an advocate for the product vision, ensuring consistent and impactful execution.
Evolving the organization, not just the product
Adopting an effective product strategy requires rethinking your internal processes. Your tools, methods, and workflows must be aligned with a culture of continuous improvement, inspired by Agile and Lean principles.
At 5 Degrés, we support this transition so that your organization can become more responsive, more collaborative, and more focused on creating value. This allows your organization to evolve in step with your users, while optimizing your overall performance.
Toward Responsible and Sustainable Product Management
Digital products must address the human, economic, and environmental challenges of our time. Incorporating their long-term impact from the design stage is essential to ensuring their effectiveness and relevance.
Our approach to responsible product management always includes:
Product Accessibility
inclusive solutions tailored to all users
Eco-design
a reduction in the environmental footprint, from the design phase through to deployment.
Digital minimalism
optimized products, without unnecessary frills.
This sustainable approach aims to create products that are not only useful today, but also durable and aligned with the expectations of tomorrow.
FAQ - Product Management
The Product Manager is responsible for the “why” and the “what”: vision, understanding of the market and users, and roadmap decisions. The Product Owner is responsible for translating these into operational terms for the development team: backlog, user stories, and acceptance criteria. In small organizations, the same person often handles both roles.
By making the decision-making criteria explicit. A roadmap is sound when each element is linked to a measurable objective—typically formalized as an OKR—and evaluated based on expected value, effort, and the level of uncertainty. What hinders prioritization is almost never a lack of tools, but rather a lack of shared objectives between teams and management.
Discovery comes before development: its purpose is to confirm that a problem exists, that it’s worth solving, and that the proposed solution addresses it. It involves user interviews, analysis of usage data, benchmarking, “make or buy” decisions, and testable prototypes. The goal: to avoid developing a feature that no one will use.
A KPI measures a continuous state or performance metric: conversion rate, NPS, turnaround time. An OKR sets a goal for progress over a given period, with a qualitative objective linked to key quantitative results. The two complement each other: KPIs describe the current situation, while OKRs indicate what the team is aiming to achieve.
Both approaches address different needs. A consultant is useful for ensuring continuity during an absence, handling a surge in activity, overseeing a launch, or implementing practices that the team will then take over. Hiring is necessary for a permanent role on a core product. A consulting engagement often helps define the profile of the person to be hired.
The initial effects (clarified roles, established routines, faster decision-making) become apparent within a few months. Long-term embedding, however, takes place over a longer timeframe, as it requires that trade-offs, objectives, and collaboration methods evolve beyond the Product team alone to include business functions and senior management.
Latest news in Product Management
Expert articles, interviews, experience feedback and recaps of our exciting in-house events and projects.
